If you’re interested in refocusing your business on creative thinking
purchase the book Shingo Shingo Non-Stock Production: the Shingo system
of continuous improvement by Shigeo Shingo. You only have to read
the first few chapters to understand why Dr Shingo is unique in creative
thinking. Dr. Shingo pulls together all the pieces of the production
puzzle and thoroughly destroys the myth of the inevitability of waste
and inventory with a concept that any production changeover or retooling
should take no more than 2 minutes to complete. The creator of the
Toyota system’s ability to see the world through a different set of
eyes creates the potential in the human spirit that we can all do
the same.
Here are a few techniques that I have found from a number of sources
to be useful in breaking the boundaries of limited thinking
1. 5 Why’s: This technique was created long ago in the Asian culture
to discover problems that one might be missing.
2. Mind Mapping. Mind mapping creates offshoots or spontaneous recognition
through the use of a type creative “sun or tree diagramming”. Starting
from a written idea, place ideas that relate to that one idea around
the central theme. Off of the new ideas create of others that will
develop even more creative juices flowing. (Buzon)
3. Down Time: Ever heard that you need to take some time off to clear
your head. Allowing your brain to focus on other situations for a
period of time allows the forced creativity to relax and new ideas
to be born.
4. “Sensanation” (Created by Mike Vance): Ask yourself how the problem
would feel, taste, smell, sound,
5. Play Time Session. Convert your idea to a game. Crossword puzzles
or general puzzles help to stimulate a different approach to the problem.
6. Storyboarding: Walt Disney created story boarding to help animators
and production staff work through the development of a concept. The
quick illustrations showed the main theme of the story and hence everyone
would get a feel for the direction and needs of the films he was to
produce.
7. The Eight-step Basadur Simplex Problem Solving Process: 1: Find
the problem, 2: Find the facts about the problem. 3: Define the Problem,
4: Find Ideas, 5: Evaluate and select solutions from the ideas, 6:
Plan Actions upon the selections. 7: Gain acceptance for the solution,
8: Take action on the solutions.
8. The Filter Creative Cycle: Start by defining the issue or topic.
Make a statement about the topic as a starting point. Conduct research,
converse, and challenge the subject. Then sort, reconfigure or modify
the statements. Finalize your selected ideas. Create action plan
9. Bucky Fuller Linking Approach: “All things, regardless of their
dissimilarity, can be linked together whether symbolically, physically,
or psychologically,”
10. The William Gordon Synectics Theory: Creative output increases
with awareness of psychological process that control behavior. The
emotional component of creative behavior is more important than the
intellectual component: irrational components are more important than
the intellectual. The emotional, irrational components need to be
understood and used as precision tools to increase creative output.
11. Fuzzy Thinking (Lotfi Zadeh): Ask true or false questions, then
look for answers.
12. TRIZ Method (Savransky and Altschuller): Consider (1) that systems
evolve uniformly and (2) inventive problem represents conflict between
new requirements and old systems. The solution may come from investigating
the evolution of the system
13. Change Your Environment: Ideas tend to be created by links within
and throughout our environment. Some ideas that would stimulate brain
power would be to move your desk, sit on the floor, rearrange your
garage, travel home in a different direction, go to a movie…anything
that forces one to see the world from a different angle.
14. Futurism: Ever try to describe what the future would be like 10
years from now. Draw, paint, sculpt the future based on the problem
you are addressing today.
15. Look to Opposites: What is the problem not?
16. Time Crunch: Ever notice that when the clock is ticking one is
able to find a solution to a problem in order to meet a deadline.
Create a deadline, make it short and spontaneous. Your mind will race
to come up with answers.
17. Journalling: Every morning write 3 pages about anything. Ramble
if you may but fill the pages up with ideas, problems, dreams, wishes.
Learn a new creative technique each week…..Write the technique on
an index card or in your journal and carry it with you to practice
wherever possible. Just like learning new words in a foreign language,
you will need to practice the technique until it is second nature
to you..
_______________________________________
David & Lorrie Goldsmith are founders of the Syracuse based
MetaMatrix Consulting Group Inc. Their firm specializes in consulting
and speaking services. They can be reached at 315-476-0510 888-777-8857
or emailed at
dgoldsmith@davidgoldsmith.com

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